External and Internal Environments Essay Example | Topics and Well Written Essays - 1750 words - 1

External and Internal Environments - Essay Example There are social, economic, political, legal etc factors that can effect a business environment. It can be analyzed that the two main segments that effect the business environment of Nike are the economic and social segments. Nike is a company based on U.S. which is the most technologically commanding nation in the world with a high level of GDP per capita of about $49800. As the level of income of people in U.S. high they have a good share of spendable income that they use in purchase of consumer goods like shoes. Nike is considered to have the largest market share of sports footwear business in U.S as estimated in 2012. The social environment of U.S. supports the business of sports shoes manufactured by Nike. United States has high rate of urbanization (82%) and an estimated growth of urbanization of about 1.2% from 2010 to 2015 (CIA, 2013). Most of the people in U.S. wear western dresses as casuals. Thus sports and lifestyle shoes of Nike are most commonly used by the people in U. S. 2. Considering the five (5) forces of competition, choose the two (2) that you estimate are the most significant for the corporation you chose. Evaluate how well the company has addressed these two (2) forces in the recent past. A company gets affected by various types of forces like threat of a new entrant, substitutes, existing rivalry in the industry, bargaining powers of buyers and suppliers. Among all, the most two important forces of competition that are likely to affect Nike are bargaining power of buyers and existing rivalry within the industry. The buyers of Nike shoes always demand for better quality of product but at lower prices. The bargaining power of the buyers of shoe industry in U.S is very high because there are various companies that produce shoes in U.S.(Iqbal, 2013). The company has to give various offers to attract more buyers for their products. Nike shoes are athletic shoes and various types of sports companies purchase bulk of their products. The company has to offer negotiable prices to these sports companies. It is observed that Nike shoes are rich fashionable shoes that exhibit the characteristics of luxurious products thus the degree of responsiveness of the buyers to change in prices are very high. The company has various rivals in the market. Companies like Reebok, Puma, and Adidas etc also produce lifestyle and sports shoes so if the prices of Nike shoes are increased to a very high level then it can drastically reduce the quantity demanded for Nike shoes. This signifies that the industry is highly competitive. Nike constantly upgrades their customized designs for lifestyle shoes so that they can pitch buyers on grounds of design and quality. In 2010 the company has introduced a new division known as Nike Digital Sports that has invented a special technology that can track the performance of a user in any type of sports. To lead in the progressing industry Nike has adopted low cost strategies like selling products online. 3. With the same two (2) forces in mind, predict what the company might do to improve its ability to address these forces in the near future. Nike as a firm can attract more potential consumers by making their shoes better in quality and fashion than the other companies. Nike may diversify the range of their lifestyle shoes so that apart from the people who participate in sports, Nike shoes are also

The essential features of prokaryotic replication or Transcription in Essay

The essential features of prokaryotic replication or Transcription in prokaryotes and eukaryotes - Essay Example The essential features of prokaryotic replication Cells are mainly differentiated into two classifications namely prokaryotic cells and eukaryotic cells. There are many differences in these two types of cells as well as the genetic processes that they undergo. Much research has been done on analyzing the genetic process in the prokaryotic cells and this paper will focus upon the prokaryotic cells with regard to the important features of replication in these cells. The prokaryotic cells are small in diameter and their size ranges from 1 till an average of 5 micrometer. The genetic material of prokaryotic cells is distinct in its own way. The DNA of these cells does not lie within a nuclear envelope and this DNA is also not bounded to histones. A distinct structure where the DNA is present in the prokaryotes is present which is known as nucleoid. These cells also possess only one chromosome which is folded many times for it to fit into the prokaryotic cells. Mitotic division is absent and thus mitosis is not a feature of prokaryotic cells. Specialized cell structures which are surrounded by membranes like mitochondria and lysosomes are also not present in the prokaryotes. The size of the ribosomes in these cells is small and is 70 S. The cell wall of prokaryotic cells is stiff due to the presence of peptidoglycans. Replication is a process whereby new genetic material is formed with the copying of the parent genetic material. It is basically the formation of daughter DNA from the parental DNA strand. It is considered to be a process for the production of offspring and this process needs to be carried out in a much regulated manner to maintain the stability of the gene line so that mutations do not occur as they can serve to produce grave consequences. Prokaryotic replication has mainly been studied and understood by carrying out extensive research on the organism E. coli which is a bacterium. This replication has served to open ways for understanding the mechanis ms that occur during the process of replication in eukaryotes as this process is more complicated in the eukaryotic cells. The DNA in prokaryotes is basically round and it has two strands. The initiation point where the replication begins is termed as ori which stands for origin of replication. In different prokaryotes there are different oris which are basically the points where certain double stranded DNA specific proteins attach to certain DNA sequences which are repeated. In E. coli the DnaA which is a specific protein comes and binds to the oriC which is the origin of replication. It is at this point that the unwinding of the double stranded DNA starts to occur. There are many important steps that are required during the separation of the two strands of DNA for replication and the formation of the